|Previews: Past and Present
Trailers, Commercials, Promos.
The marketing concepts behind every product out there - and videogames,
and Resident Evil of course, are no different.
Capcom has released a number of video trailers and commercials over
the years and so we've decided to give you info about ones already
on the site as well as add a whole bunch of new ones for you to
watch as well.
We hope you enjoy this trip down memory lane.
- Rombie & Roody
Biohazard 3: Last Escape (1999) / Japan
Resident Evil 3: Nemesis (1999) / United States
Firstly a couple of 15 second
commercials for the Japanese version of Resident Evil 3. The caution
tape on the second trailer was actually a large part of the Japanese
promotion and everything related to it in stores in Japan was covered
in the tape.
You also may want to note use of the "slow-mo running Jill"
shot as part of the fan service to the Japanese public.
The US commercial was created
in a time in 1999 where, for some odd reason, Capcom USA got all
stylish with their concepts instead of sticking to the old text/scene
format (which they've gone back to since).
Dino Crisis had started with a fake forest run which lead into the
gameplay footage, and RE3 used a countdown timer and a cool looking
logo explosion to finish it off. It may not be much of a change
from the norm but it was something different, especially for Capcom.
>> You can watch the JPN video #1 here
>> You can watch the JPN video #2 here
>> You can watch the US video #1 here
(1999/2000) / Japan
There is a large mix of trailers
here for Code Veronica, from a teaster released for the demo and
Biohazard 2, two coded ones showing brief scenes of the CGI and
the game, to a couple of odd promotional ones also from Japan
which highlight the overall concept of the game.
The "Where Is Biohazard Going?" trailer was first released
in December 1999 and also advertises Biohazard 2 Value Plus (which
came with a Code Veronica demo disc) and was one of the first
major "clues" for us online at the time as to what the
game might include.
Combined with the "82.17 degrees" and an image of an
Antarctic ice shelf labeled "Where Is Biohazard Going?"
as well, we had some good clues.
You should probably check the others promotional videos out, one
for it's over the top voice over, and the other for the classic
zombie cameraman at the end.
>> You can watch the Biohazard 2/CV video here
>> You can watch the Code002 video here
>> You can watch the Code003 video here
>> You can watch the Promo #1 video here
>> You can watch the Promo #2 video here
Gun Survivor (2000) / Japan
The game may not have been so
great in a lot of peoples eyes, but I actually like this commercial
for the shear simple concept - something which speaks about the
series and the concept of handing out weapons to survive. The woman
in the commercial has actually returned for other commercials in
the "Survivor" series until Gun Survivor 3 (Dino Stalker in the
US) where she carried every weapon in the game (including a rocket
launcher) on her back through a jungle while holding a G-Con 2 as
>>> You can watch
the video here
Evil 3: Nemesis (2000) / Germany
The irony of these two commercials,
which tout that the game is so scary that they can only show a
brief scene, is that the German version of the game is notable
for it's lack of gore and zombies which flash and disappear in
a puff of smoke. But I have to give it to Eidos, who released
RE3 in Europe, that these commercials were clever.
>> You can watch the 1st video here
>> You can watch the 2nd video here